Sardinians prefer citrus fruits and tomatoes: record sales in one year

Citrus fruits and tomatoes are the most sold farm products in Sardinia in the Coldiretti Campagna Amica markets.

According to the data illustrated today by the association at the Rally Village of Alghero, where the 21st Rally Italia Sardegna, sixth round of the WRC World Championship, is underway, the Sardinians have purchased 1.5 million kilos of citrus fruits and 1 .2 million kilos of tomatoes .

The report presented by Coldiretti says that in the 20 Campagna Amica island markets, where around 400 growers display their products, the turnover reached the figure of 42 million euros, recording a growth of 20% in one year .

The survey shows the excellent performance of the tomato, followed in sales by vegetables, salads, potatoes and courgettes .

For fruit, behind citrus fruits, there are peaches, then melons and watermelons. Consumption of oil and cheeses, cured meats, meats, honey, saffron, fish and floriculture are also good.

For some products, however, sales do not take off: this is the case of cabbages and artichokes, always highly appreciated among adult and older consumers, but less so among young people.

«This growth in consumption also indicates that there is a tangible and strong consumer attention to healthy foods linked to the territories», underlines the president of Coldiretti Sardinia, Battista Cualbu . For director Luca Saba , «the Campagna Amica markets have become a constant point of reference, thanks to certified production throughout the entire supply chain, fair prices for producers and consumers, and clear traceability in all production routes» .

«By purchasing Campagna Amica products - clarifies Serafino Mura , manager of the Coldiretti markets - you make the territories come alive and this is the best tool for fighting depopulation, for maintaining cultivation and breeding traditions and for consumer protection regarding quality» . In this regard, a petition has been started "which intends to draw attention to the healthiness of food, guaranteeing its labeling and fighting counterfeiting and massive as well as illegal imports of the products that go on our tables".

(Unioneonline)