“Do the right thing!”: Sardinian sustainable tourism showcased in Milan
The island presents its offer for holidays dedicated to slowness, culture and spirituality. Chessa: «Our region promotes uniqueness»
Gianni Chessa in Milan with Minister Santanchè (Photo Ras)
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The proposals for "slow" and sustainable tourism in Sardinia on display in Milan, as part of the "Do the right thing!" fair.
The Councilor for Tourism Gianni Chessa , who also welcomed the Minister of Tourism Daniela Santanchè , did the honors on the institutional stand of 100 square meters set up in the exhibition spaces of the Lombard capital.
Chessa himself illustrated the island's initiatives «for a model of experiential tourism, between paths, villages and hospitality».
«At a slow pace in Sardinia, but we are giving an acceleration on the tourist offer that Sardinia lacked to lengthen the season, to go beyond the sea. The slow pace of religious walks is a spiritual pace. A tourist offer of religious paths that gives a great opportunity to live to all the municipalities of Sardinia, rediscovering the most authentic and true island», explained Chessa. Adding: «Our land has so much to offer, so much to tell. So we have experiential tourism, archaeological tourism, food and wine tourism. We have that tourism that loves to live in the open air. The international tourist in general today wants something different from the usual sea. Obviously, the sea is a wealth that gives us four months a year of important economy, but that's not enough for us. We have to go further. This is the great opportunity. We are here in Milan doing the right thing to present our paths. And in October the event "We walk in Sardinia" will be held. We host industry experts from all over Italy and all other parts of Europe. Will be 1000 kilometers affected. In this sector we are the last, we are slower than the others, but we will arrive first because we offer more, as Sardinia is a brand that promotes uniqueness» concluded the exponent of the Solinas council.
During the Milanese event, the "We walk in Sardinia" project was presented, a model of experiential tourism, between paths, villages and hospitality.
Spotlights on the paths of Santa Barbara, Santu Jacu, San Giorgio Vescovo, Sant'Efisio, 100 Torri, Via dei Santuari, the Franciscan route and the itineraries that will refer to pilgrimage destinations (Borutta, Dorgali, Galtellì, Gesturi, Laconi, Luogosanto, Orgosolo and Sant'Antioco) and, underlines the Region, "will make you live the suggestive and exclusive experience of a journey into the deep and authentic heart of the island".
(Unioneonline/lf)
