The key word: seasonalization: the Municipality of Olbia , Geasar , the Sassari Chamber of Commerce , and Confcommercio Nord Sardegna have signed "The Pact - Orizzonte Gallura/Gallura all season," aimed at encouraging tourism during the low and mid-season months. The Memorandum of Understanding, signed this morning, establishes a fund dedicated to financing initiatives and projects capable of attracting visitors even in winter. The fund will be established in June, and the parties hope for the participation of other Gallura municipalities, public entities, and businesses interested in developing the project.

"We hope this initiative will be the key to encouraging other municipalities," said Mayor Settimo Nizzi, adding that part of the funding will come from the tourist tax, which amounts to over three million . "The value of this agreement, of which Geasar is the operational arm, is the shared purpose and marks a first step in collaboration between private individuals , the airport system, and institutions to overcome the problem of seasonality," commented Silvio Pippobello, CEO of the airport management company, who continued: "Airlines are ready to the extent that they stimulate themselves with products that can attract passengers."

According to Edoardo Orgiano, President of Confcommercio Olbia , "This is an ambitious project, and the action must be highly structured, with a coordinated intervention model that, by combating seasonality, ensures economic continuity for businesses, employment stability, and the valorization of the region year-round." According to Stefano Visconti, President of the Sassari Chamber of Commerce, "The goal of this protocol is to build a systemic architecture where collaboration is the driving force of integrated promotion, transforming our land's untapped potential into lasting wealth and combining seaside products with those that underpin the island's profound identity."

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