Sardinia and tourism, Chessa: "The indispensable culture for the relaunch"

The “Sardinia island of jazz” project, but not only, was at the center of this morning's meeting between the regional councilor for tourism, Gianni Chessa, and the representatives of the major jazz festivals that have been taking place in the region for years. The parties, explains Chessa, shared "the opportunity to carry out a growth project in that sector too, with the aim of promoting the area through great jazz, aiming to intercept the many fans and to build a tourist attraction tool also internationally ".

"Culture also represents a market that Sardinia cannot and must not underestimate, above all because it can contribute to the seasonal adjustment of flows - added the representative of the Giunta Solinas - The Region strongly believes in these projects, along the lines of the great events that are taking place. transforming Sardinia into the island of sport, with an important impact of presence in the tourism sector and concrete advantages for the entire island production system. It is necessary to exploit the best experiences in order to present quality offers of the Sardinia product ".

On the occasion, some key points of the TAR ruling on the "click day" relating to cultural and entertainment events were reiterated. “The Region - underlines the commissioner -, following the content of the sentence, will have to carry out another tender for the allocation of resources, but I do not consider it a defeat. Rather, my initial will was confirmed and the regularity of the first provision was confirmed, which was then modified at the request of the associational world, which met the criteria of law 7 on the tourist promotion of events. The damage, unfortunately, was suffered by the associations, even those that presented the appeal, because there was my concrete commitment, by allocating more financial resources, to scrolling the ranking, so as to expand, from 33 to 65, the audience of the beneficiaries of the grant. Beyond this aspect, there remain the tones of some of the protagonists of the story that went over the top and that, also given the meager results obtained for the entire world of associations, proved to be useless and excessive ".

(Unioneonline / ss)