Nutella Day, the world celebrates the legendary Ferrero chocolate cream
On February 5th, homage is paid to one of the symbolic products of the Italian food industry. An icon of 770 million cans sold every year
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All over the world today one of the most loved, appreciated and iconic products of Made in Italy is celebrated.
We are talking about Nutella, Ferrero's famous chocolate and hazelnut cream, launched in 1964 and which has since made itself known all over the globe, becoming a "must" for all gourmands.
The “Nutella Day” of February 5th was established on the 5th
February 2007 by Sara Rosso, American blogger and superfan of Ferrero cream. Since then, the day has been the pretext to stock up on Nutella and to try your hand at the most disparate recipes, to be posted on social networks to advise users on the best way to enjoy the legendary spread.
"Today a true icon of Made in Italy is celebrated all over the world. One of the best known and loved products that never goes out of fashion", comments the undersecretary for agricultural, food and forestry policies, Gian Marco Centinaio. "Nutella - recalls the undersecretary - has conquered entire generations, it is a symbol of Italian know-how, a winning idea that has achieved global success. Over the years it has become much more than a spread, our memories as children, it is something to share together in family and friends. It has been celebrated - adds Hundred - in films, books and songs. It is not surprising that this day has quickly become a global phenomenon, with fans and enthusiasts of all countries ready to share images, ideas, recipes, photos and videos dedicated to this symbol of Made in Italy among the most famous and loved in the world on social networks ", he concludes.
According to recent data, Nutella is marketed in 160 countries and around 770 million jars are sold each year, consumed by more than 110 million families spread across five continents.
(Unioneonline / lf)