Italia Viva bans anti-Meloni advertising in train stations: "It's an act of censorship."
The scandal explodes on the big screens. Renzi: "Is the Prime Minister angry? He should take it out on Salvini."Per restare aggiornato entra nel nostro canale Whatsapp
Italia Viva's anti-Meloni campaign in train stations has become a political issue . So much so that the very company that manages advertising space in the country's largest railway stations —Grandi Stazioni Retail—at the end of a tense day, asked Matteo Renzi's party to amend the content of its communication in order to grant the authorization renewal. For Italia Viva, this is an act of "censorship," as well as "a clear violation of Articles 21 and 68 of the Constitution" worthy of "the end of the empire." "We will defend ourselves in all legal and institutional venues," the party warned.
The former prime minister is once again lighting the fuse , returning to the dig developed by Italia Viva's communications office: a vitriolic 2x1000 campaign aimed squarely at the prime minister. "WHEN SHE WAS THERE, trains were late" is one of the messages projected in block letters in major stations across the country since Monday. The font and graphics are those of the Fascist era. And the "she" in the provocative slogans is none other than Prime Minister Giorgia Meloni. "WHEN SHE WAS THERE, young people fled Italy" and "WHEN SHE WAS THERE, Italy was less safe" can still be read on the LEDs at Rome Termini and Milan Central Stations. But it is precisely the finger pointing at train delays just a few meters from the giant screen for train traffic that is attracting many people's attention.
"La Stampa writes that Giorgia Meloni is very angry because there are posters mocking delays next to the ones about delayed trains," Renzi insists. He's referring to the reconstruction published in the Turin newspaper, which also mentions an emergency meeting of the Italian State Railways following a report from the Ministry of Transport. "Giorgia, you shouldn't get angry with me about the posters: you should get angry with Salvini about the delayed trains. As usual, you got Matteo wrong," the president of IV continues. But the Ministry of Transport denies any contact with FS Group CEO Stefano Donnarumma.
Salvini, according to those closest to the minister, hasn't even had a chance to see the IV posters in person, between government commitments and the local election campaign. However, a clarification from FS (Italia Viva) has emerged, testifying to the climate of unrest . The advertising spaces, it clarifies, are managed by Grandi Stazioni Retail, a company external to the Group that operates completely independently from Ferrovie dello Stato. "We thank Meloni for advertising us," adds Renzi. Meanwhile, he announces a new move: IV has sent an email directly to the company requesting a four-day extension of the 2x1000 advertising campaign, which was initially scheduled for only four days and is about to expire. Reliable sources report a meeting on the matter, in which the FS Group asked Grandi Stazioni Retail for clarification. And, that evening, Italia Viva itself announced the company's request to change the content for the renewal. "Who decided this? "How much does the irritation Giorgia Meloni has shown matter?" asks Raffaella Paita, leader of Italia Viva. A parliamentary question is already being considered.
(Unioneonline)