Cagliari matches also broadcast in Australia, New Zealand and Africa
Agreement between Lega Serie B, Helbiz Media and televisions to broadcast the cadet championship matches even "at the end of the world"Per restare aggiornato entra nel nostro canale Whatsapp
The matches of Cagliari and the other Italian Serie B teams will also be broadcast on the other side of the world.
Thanks to the new agreements signed between Helbiz Media and two partners such as Athletic Sport Group and Dharma Media Pty Ltd with Globo TV , the Cadet Championship will in fact be visible for the first time in Australia, New Zealand and Africa (excluding North Africa).
In particular, the two new partners purchase the exclusive audiovisual rights from Helbiz Media to broadcast all the matches in full HD, live and pre-recorded, as well as the highlights of the 2022/2023 and 2023/2024 seasons.
"The new agreements with Athletic Sport Group and Dharma Media Pty Ltd represent a further important step in the development of the international distribution of the B Championship including entire continents (Africa and Australia) where the BKT Series had never been broadcast before", said Matteo Mammì , CEO of Helbiz Media.
"Thanks to the new partners of Helbiz Media and the Lega Serie B, the potential pool of fans at our Cadet Championship is enriched by millions of other fans, who will be able to immediately follow this exciting season where prestigious and competitive clubs compete".
"A statistic has established that 300 thousand people speak our language in the 'New World'", added Mauro Balata , President of Lega B.
"The data - underlined Balata - motivated us, as Lega B, to strongly pursue an agreement that would allow us to be close to them, to the many fans of our teams and of Italian football present in those countries. We will also be present in those countries. Africa, a continent that by age and growing interest in football represents a fundamental basin for the growth of Serie BKT ".
(Unioneonline / lf)