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the boom

Tourism, record June on the island: "Foreigners are finally returning"

Positive repercussions also on work, up to August 53 thousand contracts available on the island, almost 40% more than last year
15 giugno 2022 alle 07:15
Tourism, record June on the island: "Foreigners are finally returning"
Tourism, boom in Sardinia (photo L'Unione Sarda)
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We want to enter the summer season aware of being able to record record numbers, convinced of leaving the pandemic behind and with the hope that the war will not influence the choices of those who want to spend a holiday.

Sardinia remains a popular destination, one of the most clicked and sought after . Whether you choose to come, this is another matter that also depends on air and ship fares. While waiting to record the summer boom, the president of the Region remarked that "we expect highly positive numbers, even higher than the record ones recorded in 2019. A result that could contribute to the recovery of the entire sector, with an inevitable impact on our employment levels ".

"In fact , the demand pressure is even higher than in 2019 ", confirms Nicola Palomba, president of the tourism section of the Industrialists. But the unknown workers still remain alive, which some operators struggle to find, so much so that "reaching full capacity is still quite difficult", reiterates Sandro Salerno, number one of Assoturismo Sardegna.

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The numbers

Up to 10 June, 103,225 arrivals were recorded in Sardinian ports (Olbia 68,153; Porto Torres 20,642; Golfo Aranci 11,791; Cagliari 2,639), with an increase of 111.06% compared to the same period of 2021. A growing figure (+ 10.99%) even compared to 2019, which recorded record numbers for Sardinia. In the same period, 180,769 passengers arrived at the three airports, including scheduled and non-scheduled flights (Cagliari 82,582; Olbia 69,614; Alghero 28,573), with an increase of over 150% compared to 2021, but higher, about 5%, also compared to 2019.

Satisfaction
"After the first positive signs, recorded for Easter, these June data make us imagine a record summer , so much so that the difficult moments experienced in the two years spent with the nightmare of the virus are definitively archived - underlined the regional councilor del Turismo, Gianni Chessa - This will be the year of the relaunch and the island is ready to play a leading role with a quality offer and programming ».

The operators

« However, the unknown factor remains linked to international flights that could be strengthened to optimize demand and have even fewer" holes "in the week - analyzes Palomba - What will happen then in July and August? At the moment we record a lack of uninterrupted flights compared to 2019, then 25 today 18, and the lack of a price cap for non-residents. Already today we are receiving complaints because the rates have doubled compared to 2021 ".

Work

Positive repercussions also on work. The latest bulletin of the Chambers of Commerce, drawn up on the basis of the requests that the same companies have made to the employment centers, leaves no room for doubt: the contracts available until August are over 53 thousand , almost 40% more than at the same time last year. An impressive boom that brings employment in Sardinia back to 2018, the golden year for the labor market of the recent past, but which according to experts could have had even more brilliant numbers if it were not for the expensive energy that it has screwed up the budgets of thousands of companies, effectively limiting their ability to expand.

It is mainly sought in tourism, hotels and restaurants in these weeks offer the bulk of vacancies. The locomotive of tourism, however, manages to pull dozens of collateral sectors , such as business services, trucking, logistics or boating. Without forgetting construction and manufacturing. All desperate for qualified and unqualified figures to face the hot season.

(Unioneonline)

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