Another national recognition for CFadda. Brico 100% Sardegna, for the fourth consecutive year, is confirmed as the brand most loved by customers in the “Do it yourself and Home Maintenance” category. In Milan, in the Salone degli Affreschi of the Società Umanitaria, the delivery of the coveted recognition of Brand of the Year Italy. As stated in a press release, the initiative, promoted by Q&A Research Italia and SEIC-Studio Orlandini, is reserved for the brand most loved by consumers, highlighting the unique bond that CFadda has been able to create with its customers. Brico 100% Sardegna was awarded for both the in-store and online experience, obtaining the maximum score in the category for competence for the physical store and for the assortment for e-commerce.
"Beyond the results, all brands understand the importance of listening to their consumers, of which this award is the sounding board", highlighted Beatrice Orlandini, head of the Italy award . There were 602,776 preferences, 550 brands evaluated, 377,155 consumers involved. The award was collected by Francesca Fadda, vice president of CFadda, and Carlo Guidarelli, head of the Digital area.
"This extraordinary result would not have been possible without the work, passion and commitment of our entire team," said Francesca Fadda. "Every day, behind the scenes and on the front lines, there are people who give their all to offer our customers the best, both in terms of service and experience. This award belongs to all of us: it is recognition of the team, of the determination and of the desire to grow together."
Roberto Fadda, president of CFadda , expressed gratitude for the support received from consumers: «Competing from Sardinia with high-level national and international brands is not easy, but the commitment and passion of our collaborators demonstrate that challenges can be overcome, building an authentic and lasting bond with our customers».
In the press release, CFadda thanks "all the customers who, with their trust and support, continue to choose CFadda for their projects and have expressed their vote and appreciation, confirming the strong bond between the company and a loyal clientele that continues to grow from Sardinia to the rest of the peninsula thanks to the online shop".
(Unionline)