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the concert

Cagliari, Anna Pepe lights up the Opera: thousands at the Baddie Fest

At the Seven Urban Summit, a half-hour show by the artist who popularized female hip hop in Italy
Nicholas Montisci
28 dicembre 2024 alle 12:31Aggiornato il 28 dicembre 2024 alle 13:03
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Giulia and Roberta are from out of town. Their parents brought them, and then they say goodbye to them, making an appointment to meet at the end of the show, near the emergency exits. Now they are alone, they confidently advance to the barriers, enjoying the great anticipation. It is their first concert. Mom and Dad admit: " Anna? We listen to her too, at a certain point she becomes familiar and seems like a positive character."

Anna Pepe is like this. An artist with a transversal traction on an audience made up of adults, children, rap enthusiasts and non-enthusiasts. She has cleared the way for female hip hop and has been able to find the key to involving everyone. The faces in the Cagliari multitude prove it: there are boyfriends, mothers and aunts, everyone sings and sways .

The penultimate date of the Seven Urban Summit, the review of rap and trap artists at the Opera, has begun. The mood has changed: from Tony Effe to Anna the leap is a somersault. It feels like a joyful gathering of friends of all ages, all dressed for the occasion, some even with makeup and manicures. Anna will come out on stage at two, long pink sweater and shorts also in pink wool, combined with a pair of high Timberland boots. As a gift, an engaging smile and a setlist of songs that have made her famous, up to the most recent tracks from her latest album Vera Baddie.

“Go Cagliari!” The baddie fest has begun: we sing at the top of our lungs, we get emotional. Hello Kitty dolls arrive on stage and she moves, conquering the audience and hearts. Nine songs strung together in sequence, like a megamix in which there is little rest between one song and the next and, under the stage, we hope that this night will never end: “Vieni dalla baddie” and the delirium begins. Among the others I love it, Gasolina, Tonight, Tt le girlzz, Vetri Neri, 30 gradi and Hello Kitty. The audience - very knowledgeable about the lyrics - matches, duets perfectly in the half-hour show, while she doesn't hold back a moment . Almost at the end, she calls a young fan on stage. At half past two the mission is accomplished, but the musical party continues with a DJ set.

Anna's languages, rhythms and themes prove capable of enchanting multiple generations with a musical product that combines the danceable and catchy of chart hits with less light-hearted hip hop.

Her artistic history speaks for itself: Bando del 2020 brought her as the youngest artist ever to the first position among the FIMI singles. To date, she is the woman with the most songs at the top of the singles chart . Even abroad she is recognized as a female figure of Italian rap. Then there is the strong influence of fashion, the typical show attire. They show up dressed “à la Anna” or with an “à la Anna” accessory: glitter or something else pink. They all feel like baddies. But what are baddies? Giulia and Roberta explain it to us: « They are the stylish ones, who want to conquer the world, who don't follow the rules ». A bit like her, twenty-one, who grew up learning English on YouTube and listening to rap from her parents. Dreams, the province, the desire to “break through” – as she has often said – and to redeem herself. She has already done it in four years and has given an unforgettable evening, full of energy and baddie vibes, which will be repeated in La Maddalena for New Year's Eve. The skeptics will say: "Oh, yes, Anna, the one from Hello Kitty. Are you sure?" This young rapper is probably something more than a shooting star.

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